development communication

Retro-Post: Thank You for the Music

The event was held in January 2012 but I missed posting about it. So here it is in December, retro mode of course.

It's ATI's 25th anniversary, quite an auspicious day for giving out awards, a perfect day for receiving one. But what's with the ABBA song? Later.

It was a usual week-long celebration, but this time ATI honored 25 of its institutional/individual partners. I felt esteemed to be one of them.

The citation reads:

Nora Quebral, by Chance; DevCom, by Choice

It was just by chance. Yes, THE Nora C. Quebral actually dropped by ATI in mid-August this year. Prof. Stella Tirol of the UPLB-College of Development Communication (DevCom) was meeting with ATI-KPMD management -- Niet Arceo and Pam Mappala -- and myself regarding a proposed study funded by ATI. To our surprise, Dr. Quebral, yes THE NCQ, UPLB Professor Emeritus, THE MOTHER of DevCom, tagged along for a separate itinerary. While I frequently bumped into her when I was still at UPLB, this was a rare visit. So, after our meeting, I asked if I could have a souvenir photo with her.

ATI Today

Extension services continue to evolve. With the challenges that extension workers and farmers face, the Agricultural Training Institute (ATI) continues to explore various strategies to improve its efforts as the extension and training arm of the Department of Agriculture. In over 30 years, the ATI has celebrated various successes and learned from the lessons during hard times. Nonetheless, we are proud to be standing the test of time through the support of our partners and the clientele themselves. This is the ATI Today, more committed to bring you extension services beyond boundaries.  

 

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