e-Extension’s advocacy means a lot of IEC (Information, Education and Communication) materials to prepare and deliver.
From pins to bags, pens to ID sling then to cardboard hand-fans and the like. These and all were given with one ultimate purpose “to inform clients about the program” and at least let them grasp a little about the benefits from it.
As an e-Extension Coordinator known to be “hard-line with the program,” sometimes our hands are full bringing this stuff to support the things we shared through word-of-mouth.
Last April I was given the privilege of speaking before the 2012 graduating class of the UPLB College of DevCom. For most of my speech, I talked about my real world experience at ATI, with e-extension. Just how many of them would join us in extension work? I wouldn't know, but here were my talk-points, abridged.
It was the 4th e-learning mass graduation hosted by ATI-Caraga and the first that I attended. No, of course it was not virtual, not online. It was12-01-2011 in real time, with the characteristic personal touch of ATI as seen and felt in its trainings.
We'd like to give a salute to the man who made us realized that Philippine e-Extension and ATIiNteractive possible. He made himself a part of the ATI family and pushed us to embrace change and think outside the box. With him, we were able to push through with e-learning and expanded it further to embrace the different components of the e-Extension Program for Agriculture and Fisheries. We were able to put up the Farmers' Contact Center, which now serves as a frontline helpdesk of the Department of Agriculture for farm and business advisory services and a technical support for e-Learning.
As the e-Learning for Agriculture and Fisheries approaches its fifth year (launched Dec. 11, 2007), it's now easier to answer, or bust, myths/misconceptions of prospective users. I think the reason why there are myths is that fast-draw mentally: some people are quick to react negatively, or just erroneously, when something new and unexpected is brought to their attention. I have put together 5 of the most common myths/misconceptions that people had after the initial e-learning courses on agriculture and fisheries were opened for enrollment.
On September 9, 2011, I attended the joint meeting of the Region Eight Applied Communications Task Force (REACTF) and the Regional Management Information System-Core Group (RMIS-CG) of the Visayas Consortium for Agriculture and Resources Program. Part of the discussion was the upcoming silver anniversary and debut of the REACTF and RMIS-CG, respectively, in June 2012. Dr. Wolfreda T. Alesna who presided the meeting, shared how both groups started and how we become what we are at present.
Extension services continue to evolve. With the challenges that extension workers and farmers face, the Agricultural Training Institute (ATI) continues to explore various strategies to improve its efforts as the extension and training arm of the Department of Agriculture. In over 30 years, the ATI has celebrated various successes and learned from the lessons during hard times. Nonetheless, we are proud to be standing the test of time through the support of our partners and the clientele themselves. This is the ATI Today, more committed to bring you extension services beyond boundaries.