Baybay City, Leyte - The Digital Farmers Program, an initiative collaborated by the Agricultural Training Institute (DA-ATI) and SMART Communications, Inc., is a ladderized approach that teaches farmers with basic digital tools and technologies, particularly social media. In Eastern Visayas, DFP 101 was conducted for the first batch of participants in Baybay City, Leyte.
However, due to the travel restrictions in the region brought about by the pandemic, face-to-face training is not allowed. But despite the set-backs, ATI-RTC 8 made sure to reach out to the farmers and dish out DFP 101 by going online.
Batches 2 and 3 of the DFP 101 were conducted online via Google Meet. The online training allowed the farmers to recognize the importance of the internet and technology especially in this time of pandemic and adapting to the changes in marketing strategies by going online. They were taught on the basics of using a smartphone, connecting to the internet, taking good photos using their phones, and the use of different apps such as Youtube, Google, and Facebook.
Cesar Daria, a farmer from Samar who honestly said that he doesn’t use gadgets that much, shared that the training helped him appreciate the use of gadgets in improving his farming. “I can still catch up with the innovations happening around and know better ways to market my products.” He added.
Consequently, Cesar’s youth partner, his daughter observed how eager her father was to learn and participate in the said activity. Charlene Daria said, “This program provided a proper ground for my father to learn. It also helped by providing information on how to market our products easier and better. I, myself also has learned a lot.”
Marcelino Paller also shared his appreciation for the activity. “Thank you for knowledge you shared with us. It will help us, especially small farmers, to improve the production process. By using internet and related application, connectivity within the value chain will be enhanced”
Thirty-six (36) participants joined the Batch 2 and 3 of the Digital Farmers Program 101 which was conducted on November 27 (Batch 2) and December 1 (Batch 3), 2020. The participants who completed the training shall proceed to the DFP 102 which will be conducted on August 2021.