Reinforcing the Importance of Writing and its Basics: Writers Undergo Retooling Course

Ms. Arceo and Mr. Alo discuss and correct participants' output during the workshop on how to caption a picture.

BAGUIO CITY, Philippines – Information management and dissemination is critical in an institution. Every correspondence represents an image of an agency. Correct grammar is important at all times in an online article since it can be read by the entire Philippines and perhaps the world, as emphasized by Dr. Arlene Flores, Center Director of Agricultural Training Institute - Regional Training Center (ATI –RTC) in Cordillera Administrative Region (CAR) to the 44 participants of the “Retooling Course for ATIiNteractive Web Writers.”

The retooling course aimed to provide writers of the Institute, new trends and review basic principles of writing. The activity focused on different individual and group workshops and exercises to enhance the writing skills of the participants. They were also taught on how to boost their online presence and how they can effectively use and manage their personal and corporate social networking sites. After the training, the participants are expected to write articles that will be uploaded in their respective Center’s website.

Aside from the learnings, the activity also made the participants realize how vital and crucial the functions and responsibilities of a writer. Writers are also referred to as the “mouth piece” and “Information Officers” who are expected to build the image of the Institute.

To share their technical expertise and inspire the participants, Antonieta J. Arceo, Chief of ATI Information Services Division served as resource person during the activity. She discussed the Principles of Clear and Effective Writing. On the other hand, Jose Rey Y. Alo, ATI’s e-Learning Process Adviser, presented Search Engine Optimization (SEO) principles and tips on how to enhance web visibility.

The training was facilitated by the Information Services Division of ATI, on August 17 to 21, 2015 at the Asian Institute of Management (AIM) Conference Center, Igorot Lodge, Camp John Hay, Baguio City.